TYPOGRAPHY DESIGN

2023

TYPOGRAPHY is to literature as musical performance is to composition: an essential act of interpretation, full of endless opportunities for insight Or obtuseness. Typography at its best is a slow performing art, worthy of the same informed appreciation that we sometimes give to musical performances, and capable of giving similar nourishment and pleasure in return.

The typographer’s one essential task is to interpret and communicate the text. Its tone, its tempo, its logical structure, its physical size, all determine the possibilities of its typographic form. The typographer is to the text as the musician is to the score.

The first task of the typographer is to read and understand the text: the second task is to analyze and map it. Only then can typographical interpretation begin.

Robert Bringhurst

TYPOGRAPHIC EXPRESSION

A three-part project translating song lyrics into different graphic formats using primarily the manipulation of type to create visual compositions.

Comment (If All Men Are Truly Brothers)
by Charles Wright &
The Watts 103rd Street Rhythm Band

———-—-

The first part involves different specific constants and variables for each section of a 14-page book.

MAGAZINE COVER

the second part is a Ray Gun magazine cover created in the style of the iconic David Carson, using compositions and elements from the first part of the project

POSTER

the third part is a poster for a speaking and music event around the theme of the chosen song


TYPOGRAPHIC DIALOGUE

one book, two texts, two voices

a conversation between two texts about the design process: one from a graphic design persepctive and one from a product design perspective

primary text / primary voice :

“How and Why” by Frank Chimero

secondary text / secondary voice :

“The Design of Everyday Things” by Don Norman


MAGAZINE SPREADS

informational layouts

“This Is What I Have Learned”
by Milton Glaser


TYPE AS IMAGE

creative, expressive visualization of a word

MAKE

design process brought to life:
sketch - CAD - vectors - laser cut - painted model